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Mastering the Business Model Canvas: From Concept to Application
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Module 1 - Introduction to Business Model Canvas
1. 1 - Introduction to Business Modeling5 Topics -
1.2 - Overview of the Business Model Canvas3 Topics|3 Quizzes
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1.3 - Why Use the Business Model Canvas?3 Topics|2 Quizzes
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1.4 - Real-World Applications and Limitations3 Topics|2 Quizzes
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Module 2 - Deep Dive into BMC ComponentsTest TBD
Quizzes
Participants 15
Lesson 1,
Topic 4
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Historical Evolution of Business Modeling
Steve Johnston November 16, 2023
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20th Century Business Plans:
Traditionally, business plans were comprehensive, text-heavy documents that provided detailed projections and analyses. They were often extensive, covering every aspect of the business in great detail, from market analysis to financial projections.
Shift to Agile Models:
The transition towards more agile models like the Business Model Canvas (BMC) was driven by changing market dynamics, where businesses faced the need for faster decision-making and adaptability. This was particularly evident with the rise of startups and tech companies, which required more flexible and dynamic planning tools to keep pace with rapid market changes and technological advancements.