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Mastering the Business Model Canvas: From Concept to Application
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Module 1 - Introduction to Business Model Canvas
1. 1 - Introduction to Business Modeling5 Topics -
1.2 - Overview of the Business Model Canvas3 Topics|3 Quizzes
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1.3 - Why Use the Business Model Canvas?3 Topics|2 Quizzes
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1.4 - Real-World Applications and Limitations3 Topics|2 Quizzes
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Module 2 - Deep Dive into BMC ComponentsTest TBD
Quizzes
Participants 12
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Definition:
A business model is a comprehensive framework that defines how a company operates and generates revenue. It is the blueprint that outlines the company’s approach to creating value for its customers and sustaining itself in the market.
Importance:
Understanding the business model is crucial for strategic planning and decision-making. It affects all facets of a business, from identifying target markets and customer needs to developing effective sales and marketing strategies. It also plays a pivotal role in shaping the company’s operational processes and identifying potential areas for growth and innovation.