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Category: Tech Insights for SMEs

Digital Marketing Strategies For Small Business | Ultimate Guide

Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses use the internet, like search engines, social media, email, and…

Steve Johnston July 1, 2024
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AI – Impact On Small Businesses | Complete Guide

Hello, I’m Steve Johnston, the owner and author of SteveOnDigital, and today I want to explore the profound impact of AI on small businesses.  As…

Steve Johnston June 25, 2024
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How Does Digitalisation Help SMEs To Go Green? | The Truth

Digitalisation helps SMEs go green by increasing efficiency and reducing waste with AI and IoT. This is not just about operational excellence, it’s essential for…

Steve Johnston June 20, 2024
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What Is Sustainable Digitalisation? | Everything You Need To Know!

Hi, I’m Steve Johnston, your guide through the transformative world of sustainable digitalisation.  What does this mean? Simply put, sustainable digitalisation is the integration of…

Steve Johnston June 11, 2024
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What Are The 4 C’s Of Digital Marketing | Ultimate Guide

What exactly is digital marketing, and why is it critical in today’s business environment? As the owner of SteveOnDigital, my years navigating the intricacies of…

Steve Johnston June 6, 2024
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Why Digital Skills Are Important For SMEs | The Truth!

As a Digital Transformation Specialist with a rich background in electrical engineering, an MBA, and a master’s in Project Management, I’ve dedicated my career to…

Steve Johnston May 31, 2024
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The Cost Of Cybersecurity For Small Businesses – SteveOnDigital

As Steve Johnston, I’ve seen firsthand how vital cybersecurity is to the fabric of small businesses.  In today’s digital age, protecting your business from cyber…

Steve Johnston May 20, 2024
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What Is Cloud Computing For SMEs – Complete Guide

Hello, fellow small business owners, I’m Steve Johnston from SteveOnDigital.  Today, I’m here to share some insights into how cloud computing is not just a…

Steve Johnston May 15, 2024
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What Data Should A Small Business Collect? – A Complete Guide

In my role as a Digital Transformation Specialist, I’ve seen firsthand how crucial data is in understanding market trends and customer behaviors.  Data isn’t just…

Steve Johnston May 9, 2024
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Characteristics Of Customer Relationship Management (CRM)

Customer Relationship Management (CRM) is about understanding and managing customer interactions to build better business relationships. Collecting customer data, analyzing interactions and personalizing customer experiences.…

Steve Johnston April 10, 2024
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